Usability/UX Testing

VsoftQA’s Usability/UX Testing  – five key elements

• Tailored User Tests
• Natural User Journeys
• Competitor Evaluation
• Competitor Evaluation
• Evidence-based UX Design

Tailored User Tests

Throughout our user-centered design process, we work closely with your team to design an ongoing user research plan to fully explore which areas of your site you need help with. We’ll tease out all of those burning questions and help you to end internal debate. Each round of user research is carefully planned to fit into your ongoing development process.

Natural User Journeys

We design our research to allow you to see natural user behavior at all times. We believe it’s essential to limit interruptions, and ensure our test scenarios encourage users to show us how they would normally use a site. We also make sure that we test the entire user journey, starting before they reach your site, looking at what they do during their visit, and where they go after they leave.

Competitor Evaluation

Your users will very rarely visit only one site to complete their goal. They shop around and visit multiple sites in one session. We believe that it’s essential to research your site alongside your competitors to get a true picture of the quality of your user experience. You’ll gain an understanding of your competitors’ UX successes and failures and we’ll design a seamless digital experience so your users will have no need to go anywhere else.

Multi-platform UX

We design and test your user experience across multiple platforms. A site that works well on desktop may offer a poor user experience on mobile and tablet. Our solution allows your team to observe users interacting with your site on all platforms as standard and delivers a final solution that works for users whatever device they’re using.

Evidence-based UX Design

Our team works hard to solve the UX issues we find. We redesign the navigation structure, design new pages, re-engineer user journeys, or create a fully functional prototype with final content and design. We’ll then validate our solutions with further user research before delivering the final designs to your dev team, so you can be 100% confident when you go live.

We typically work with digital teams looking for external user testing and design support. Whilst teams face many different challenges, they are typically in one of these four situations when they come to us.